Monday, December 13, 2004

HERR DIREKTOR

In Munich today...










...working at BMW ORACLE Racing's marketing office at the BMW World HQ complex.







When the wall came down in '89, Mirko

Groeschner quickly exited East Germany,

got his college degree and never looked

back. After a successful stint in BMW's

sports marketing department where I

met him in Formula 1, he has joined our

America's Cup team as Director of

Marketing.







Mirko's deputy is Max "Hello" Hoellerl.

An Austrian native who, as you would

expect, is a skiing fanatic, Max is quickly

learning the sailing game.



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